Working with Bloggers

Working with Bloggers

Today’s guest has been blogging for over 10 years and generates over 1 million views per month to her blog that she co-manages with her sisters. You can imagine there are a lot of moving parts to managing a blog that generates that much content and social presence. You’ll hear how Erica has found the best team members to help her and her sisters manage the day-to-day running of her blog and simple strategies that you can implement to work with your dream client!

How To Fast-Track Your Email Marketing

How To Fast-Track Your Email Marketing

Before Facebook was Facebook, how did business owners communicate with their customers? Email Marketing. I know my business growth and longevity is a result of building my list over the past seventeen years. Email marketing is probably one of those things you have on your business to-do list. In today’s episode, I am sharing my email marketing recipe to fast-track your list-building.

Preparing Your Business for Explosive Growth

Preparing Your Business for Explosive Growth

I know what it's like launch a business. Coming from corporate america where I had extensive training, all the answers were given to me. If I had a question about something there was a chain of command to get the answer I needed to proceed with confidence. Are you tired of chasing shiny objects? Looking for clarity in your business? Wondering where you should be spending your time in your business? In today's episode, I am sharing three actionable strategies to put you on the path of seeing progress in your business.

A Coffee Chat with Systems by Design Members

A Coffee Chat with Systems by Design Members

I am excited to introduce you to a few my Systems by Design members.

I love everything about this conversation.

One of the things you will hear me say over and over again is that Systems by Design meets you where you are in your business and in your season of life. This conversation shares the wonderful stages and seasons of life of a few my Systems by Design members.

Sami's Transformation from General VA Services to Pinterest Manager

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In today's episode, Sammy, one of my wonderful community members, will share with you how she flipped her business on a dime and immediately discovered what she was looking for.

In today's episode, I'm going to introduce you to Sami who flipped her business on a dime and immediately discovered what she was looking for. You're going to hear how Sami got started with her online business, how she very quickly transitioned and really gave into what she originally wanted to do when she started her online business. Some of the steps that she has taken in less than 30 days in has already successfully landed clients.

Sami comes from a family of teachers. You could say it is in her DNA, except teaching did not bring her joy. Her fear of disappointing family members kept her in her teaching position until a health situation forced her into looking for alternative ways to contribute to her family’s monthly income. 

While searching Pinterest, Sami discovered she could work at home as a service provider--an idea she liked. Sami loved the idea of becoming a Pinterest manager, but was afraid it was not for her and instead opened her service-based business offering general services from social media management to administrative tasks.

Because she has a teaching background, Sami had summers off and worked all summer long onboarding clients with a variety of services. Even as organized as she was, Sami was starting to feel the pressure and overwhelm of switching between multiple tasks.

At the end of the summer, Sami joined Systems By Design as a founding members because she said she was looking for a framework for her business to help tackle the feelings of overwhelm and shiny object syndrome that so often drowns new online business owners.

Within less than 30 days, Sami posted a comment in the Systems By Design community that even though she had worked all summer to book out her general services that she was going to niche down as a Pinterest manager for lettering creatives.  


Sami got busy in the Tech Lab inside of Systems By Design, working through the Pinterest Manager tutorial and within a week had published her website. Soon, Sami had secured not one but two Pinterest clients and discussed her new opportunity with her existing clients. 


Sami will tell you she loves the framework that Systems By Design has to offer its members.  But more importantly she describes the level of support in the community by its members like no other free or paid community that she has ever been a part of during her online journey.  


Sami is an action taker and uses the resources that Systems By Design has to offer like the Client Attraction Starter Kit. The Kit is a complete marketing system including lead magnet template, landing page copy, email sequence swipe file, and Facebook group system  which includes a 28-day prompt calendar to add value to targeted Facebook groups to set you up as an expert.


Sami knew an online business was possible. She likes that she can come home from teaching and “work in her yoga pants” and do something she truly loves. I can’t wait to see what the next 30 days holds for Sami and her business!

This episode is brought to you by my free Facebook group, Strategy by Design, where I share free weekly workshops and special guest interviews. If you’re interested in building a profitable online business using strategies that work, this is the free community is for you. Click here to sign up!

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PAM: From Building A Travel Agency to Serving Travel Agency Business Owners

PAM: From Building A Travel Agency to Serving Travel Agency Business Owners

Today's conversation is really about Pam's transformation and the experiences that she has had in her business over the past few months. You're going to hear how she started, transitioned from being a travel agency business owner to finding her true passion which is helping travel agency business owners. It’s all about taking imperfect action.

Transitioning Online: A 90 Day Business Map

Transitioning Online:  A 90 Day Business Map

I believe Georgiann’s story will resonate with many listeners who are making the transition online to launch their service based business.

During Georgiann’s session, I was so excited I think I squealed! One of my favorite things in the world is to take a member’s skill set and interest and create a 90 day step by step map while pulling from the Systems by Design buffet of systems, tech, and support.

You will learn

  • How Georgiann can shut down her potential client’s objections with just one sentence

  • How I am bundling Georgiann’s 30 year skillset into a popular online niche

  • How niching down will actually help Georgiann make the transition to other popular niches if she chooses

  • The key to the 90 mini map success